[SearchMedia Announces Peter W.H. Tan as Chief Executive Officer; Shanghai, China, February 21, 2012 — SearchMedia Holdings Limited (“SearchMedia” or the “Company”) (NYSE Amex: IDI, IDI.WS), one of China’s leading nationwide multi-platform media companies, today announced that it has appointed Peter W.H. Tan, a current member of the Company’s Board of Directors, as its Chief Executive Officer. Additionally, the Company] [FORM 6-K February 21, 2012 SearchMedia Holdings Limited ——————————————————————————————————— Cayman Islands ——————————————————————————————————— (Jurisdiction of incorporation or organization) Floor 13, Central Modern Building ——————————————————————————————————— x x n/a SearchMedia Holdings Limited Peter W. H. Tan Peter W. H. Tan Chief Executive Officer Description 99.1 Press Release Dated February 21, 2012]