[Subject to Completion Preliminary Prospectus Dated October 25, 2010 11,742,857 American Depositary Shares Mecox Lane Limited Representing 82,199,999 Ordinary Shares This is the initial public offering of American depositary shares, or ADSs, of Mecox Lane Limited. We are offering 9,428,572 ADSs, and the selling shareholders disclosed in this prospectus are offering an additional 2,314,285 ADSs. Each ADS represents seven ordinary] [CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM We consent to the use in this Amendment No. 4 to Registration Statement No. 333-169796 of our report dated September 21, 2010 relating to the financial statements and financial statement schedule of Mecox Lane Limited appearing in the Prospectus, which is part of this Registration Statement. We also consent to the reference to]